Creating a memorable experience at a trade show is essential to standing out and engaging potential customers. Hosting a fun, interactive contest can draw attention to your booth, make your company memorable, and create valuable opportunities to connect with attendees. Here are 10 contest ideas to attract people to your trade show booth:
1. Spin-to-Win Wheel
Set up a colorful prize wheel where visitors can spin for a chance to win various prizes, such as discounts, branded merchandise, or even a grand prize like a high-value product or service. The excitement of the wheel will naturally draw people in, and it’s a simple way to keep attendees engaged.
2. Photo Contest
Encourage booth visitors to take creative photos with your product or brand logo, and have them share it on social media with a specific hashtag. Offer a prize for the best photo, and use it as a marketing tool to promote your brand on social media.
3. Prize Drawings
Host hourly or daily drawings where visitors can enter to win a prize by filling out a simple entry form or scanning their badge. This is an easy contest that encourages attendees to stop by your booth multiple times, increasing their chances to win and keeping your brand top of mind.
4. Trivia Challenge
Set up a trivia game related to your industry or company. Visitors can answer questions about your products, services, or industry for a chance to win prizes. This interactive and educational contest not only engages attendees but also helps position your brand as an expert.
5. Guess the Number
Fill a jar with small items (like candies, buttons, or small promotional products), and have attendees guess the number of items inside. The closest guess wins the prize. This simple contest encourages interaction and curiosity while offering an exciting chance to win.
6. Scavenger Hunt
Design a scavenger hunt within the trade show floor or within your booth. Attendees must complete specific tasks or find hidden clues to win a prize. This will keep visitors engaged for a longer period, and you can offer a special prize to those who complete the hunt.
7. "Spin the Prize" App Contest
Leverage technology with a digital prize wheel or a mobile app that participants can access through a QR code at your booth. Visitors can enter their details on your app, spin the wheel, and win prizes instantly. This also allows you to collect data on leads and build your contact list.
8. Instant Win Scratch Cards
Give out scratch-off cards with instant prizes. These cards can have various prize tiers, from small branded items to larger, more valuable rewards. The thrill of instantly knowing if they’ve won encourages people to stop by and try their luck.
9. Best Costume or Themed Outfit Contest
If your company has a fun, quirky theme or mascot, invite attendees to dress up in related costumes or accessories. You could also encourage themed outfits related to your brand. Offer a prize for the best costume or outfit and encourage people to take photos for social media exposure.
10. Interactive Games
Create a simple game at your booth—like a mini basketball hoop, ring toss, or virtual reality challenge—that attendees can play for a chance to win. Games encourage repeat visits to your booth and create a lively, energetic atmosphere, drawing more people in..
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